How are convergence and interactivity defined in new media studies Essay

How are convergence and interactivity defined in unexampled media studies Using examples, critically treasure these concepts in relation to those of remediation and intra-activity - Essay Exampleproduct of convergence between old and crude media through remediation, which they examined in their book, Remediation Understanding new-fangled Media. This essay aims to study how convergence and interactivity are defined in new media studies. Through several examples and definitions, it critically evaluates these concepts in relation to remediation and intra-activity. According to new media scholars, convergence is defined through technological convergence, the lens of consumer agency (Lister et al., 2009 48 Suchman, 2007), cultural/system/corporate convergences (Jenkins, 2008 Murdoch, 2000), and remediation (Bolter and Grusin, 2000), while interactivity has been defined as a cause, enabler, and result of convergence (Murdoch, 2000 Manovich, 2001) however, the myth of interactivity (Man ovich, 2001 74) and the process of inter-activity (Barad, 2007) criticise the intuitive and interactive notions of new media interactivity and convergence (Hay and Couldry, 2011).Before convergence is further understood, the meaning of new media must(prenominal) be explored first because it shapes the philosophical conceptualisation of convergence. One of the common definitions of new media is the interaction between old and modern media, especially computers, mobile information and telecommunication devices, and the Internet. New media is more complex and varied than the use of current web and mobile technology interfaces, nonetheless. In the article, How Should We Read New Media and New Technologies? Gkek (2011) cautioned people in seeing new media as a single and homogenous object, when it is composed of a ...collection of objects which should be analysed economically, socially, culturally, politically, philosophically, theoretically and technologically (71). He resisted separat ing new media from its social context, as well as bundling it into a simplistic view of networked and interactive modern technological systems. Manovich (2001), in The Language